This was my first visit to the Afro Hair and Beauty Show Live. I didn’t know what to expect except that I imagined that it was the place to go to pick up hair care at lower prices than in the shops. I was right!
There were many brands there – some of which I had never heard of before. That’s part of the fun though, discovering new brands and products.
I discovered a new brand called Beautiful Textures when I volunteered to have my hair styled into an updo live in front of a small crowd. Unfortunately as the day wore on, the Beautiful Textures Curl Definer Styling Custard dried out leaving the dreaded crispy white residue. I thought afro hair products and styling gel left that back in the 90s but I was wrong! Perhaps it’s because I already had product in my hair, or perhaps too much Styling Custard was used. Who knows. Maybe I’ll give it another try as I received a jar of Styling Custard as a thank you for sitting up on stage.
I also received all of these samples:
- Beautiful Textures Moisture Butter Whipped Curl Crème
- Beautiful Textures Curl Control Defining Pudding
- Beautiful Textures Rapid Repair Deep Conditioner
- Tangle Taming Leave-in Conditioner
- African Pride Shea Butter Miracle Buttery Crème and Bouncy Curls Pudding
- Mega Growth Break Free Leave-in Daily Strengthener
There’s a food theme going on here! I think most of these products are for afro hair or for hair with tight curls but maybe I can still try some.
There was another American brand which I really wanted to try but when I tried to find out a little more about the products, I was abruptly asked what I wanted and given a price. I didn’t know what I wanted which is why I wanted to have a discussion! When a brand’s completion is literally two metres away, it really pays to treat potential customers with respect. For me, part of the point of going to a show is so that you can really interact with the brands and speak to the founders if they are present. It’s good to find out the motivation behind a product and get a feel for the company behind a product. Nice packaging and buzz words are not enough, especially as we have so much choice. Needless to say, I did not purchase anything from that brand.
I did purchase products from Palmer’s, the same people that make the cocoa butter for the skin. I wanted to try the Olive Oil Cleansing Conditioner as I wanted to find out whether co-washing was for me. There was a 3 for 2 offer on – buy two products and get one free. It took me ages to decide what I wanted but the person who was dealing with me patiently answered my questions so I ended up buying a few products. Customer service is everything. I bought:
- Olive Oil Formula Cleansing Conditioner
- Olive Oil Formula Leave In Conditioner
- Olive Oil Formula Dry Oil Mist
- Shea Formula Moisture Curl Cream
I thought it was best to try the olive oil regime as a whole to get the full benefit. I bought the Shea Formula Curl Cream just in case the olive oil products were not quite right for me. It was nice to receive some samples too:
- Olive Oil Formula Gro Therapy
- Olive Oil Formula Smoothing Shampoo
- Olive Oil Formula Replenishing Conditioner
- Coconut Oil Formula Deep Conditioning Protein Pack
- Shea Formula Curl Repair Moisture Shampoo
- Shea Formula Curl Repair Moisture Conditioner
- Shea Formula Curl Repair Whipped Cream
ORS had several stands. I used to use the ORS Olive Oil Moisturiser but over time, as my hair changed, it was no longer suitable. Curly hair and afro hair tends to dry so it needs moisturising, just like dry skin. One of the ORS stands had a vending machine powered by tweets. I first encountered one of these at BeautyCon London and I love them! I sent my tweet and out popped a little package containing:
- Monoi Oil Anti-Breakage Edge Control Hair Gel
- Curls Unleashed Take Command Curl Defining Crème
- HAIRepair Vital Oils for Hair & Scalp
I don’t have baby hairs or broken hair around my hairline so I don’t need to use the Monoi Oil Anti-Breakage Edge Control Hair Gel. The HAIRepair Vital Oils for Hair & Scalp is to treat dry scalps. I do have a sensitive scalp but I’m not sure it is dry at the moment. This should be a good “just in case” product. I am looking forward to trying the Curls Unleased curl crème as I’m on a never ending mission to find a good curl cream.
A long post but there was much more at the show!